Jeez, isn't a little kindness every now and then enough! We are in this for a reason, and that's to end the disconnect in society. We find it a bit bizarre that even though we're all pretty nice people (except for Steve), we tend not to really have time for each other in any wider sense. It's all about me and how quickly I can get from A to B. We think it's a good idea to stay stop to all that because it has really failed to make anyone any better off.
Instead we'd like to promote something a bit more meaningful. A society where people of all ages take some time out and do something thoughtful for someone else on a regular basis. Just share a moment before moving on with the same journey. It's not going to change the world but if enough people do it, it can slowly usher in a society of better people that's nicer to live in. A society that sees the importance of I because of the strength of We.
We think that would be pretty Ark°.
